This is a comprehensive critical analysis on the intersections of Culture, Commoditization, Pride, Power & Liberation
This weekend in an increasingly unsurprising surprise-move, Beyonce dropped a surprise single, “Formation” which was surprisingly woke and, unsurprisingly, Black twitter’s collective head exploded. The video is a beautifully unapologetic apologia of black feminism, full of the trappings of contemporary blackness. And it is dope.
The video is full enough of symbols to bang out a media criticism master’s thesis, but you don’t have all night and I’m not paying tuition so I’ll try to hit the highlights.
The video starts out with Beyonce perched atop a New Orleans police car in a flooded out Nola neighborhood–throughout the song she references her family pedigree so often a video viewer might be forgiven for thinking that she is claiming Nola as her own. A few more establishing shots firmly establish that you are in the world of post Katrina New Orleans–and not the one where people celebrated the rebuilding of the…
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